CTV Is on the Verge of Fulfilling Its Creative Promise
The digital advertising community has long touted CTV as delivering the fusion of digital targeting and optimization with the storytelling [...]
The digital advertising community has long touted CTV as delivering the fusion of digital targeting and optimization with the storytelling [...]
Objective Shiseido, a best-selling Japanese skincare and makeup company, partnered with agency Dentsu, with its sights set on driving awareness [...]
Introduction In the dynamic landscape of consumer-packaged goods (CPG), one brand aimed to re-engage lapsed shoppers and attract customers who [...]
Introduction In the pursuit of advancing educational opportunities, a government agency set out to drive awareness of their scholarship programs, [...]
Introduction A leading sports brand aimed to elevate app awareness and downloads among their loyal followers and sports enthusiasts but [...]
Introduction In a world where time is money, the quick service restaurant (QSR) landscape is a competitive one. A leading [...]
Introduction In a fiercely competitive industry, a leading global airline embarked on a mission to boost conversion rates among travelers [...]
Introduction Audible, an Amazon Company, set out to increase its trial sign-ups and attract new subscribers by immersing consumers in [...]
Introduction Samsung Mobile, a leading player in the smartphone industry, joined forces with its agency Cheil to enhance its market [...]
Introduction In the ever-evolving landscape of sustainable transportation, a prominent automotive brand embarked on a mission to introduce a new [...]